What is today's trending topic Five tools to find out

What is today’s trending topic? Five tools to find out

Do you think that reading the top of Twitter trends is enough to know today’s trending topic? Not at all! And we are going to show you five tools to take advantage of the trending topics.
Trending topics are the topics of the moment on Twitter and tell us what is not only the news of interest but also brands, companies, users, and everything that makes enough noise for everyone to talk about it. Locating these topics of interest is an increasingly important monitoring task within companies, and communication teams are increasingly using monitoring tools to find out if they are talking about us, our brand, or our products, and also to find out which topics we can reach high. But how do we know what the trending topic of the day is?

What is today's trending topic Five tools to find out

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The answer seems simple: Twitter shows you the list of top trends in your country or worldwide. And this is true. But sometimes, trending topics are misleading and clumsy, and Twitter’s ever-changing algorithms don’t help us get rid of news that doesn’t matter. Twitter no longer only takes geographical variables into account, but now it also takes variables associated with our profile, such as, for example, who we follow. And so it isn’t easy to find out what is the trending topic of the day. What if we want to go further? We can opt for these five tools to find out what is today’s trending topic.

Trenitalia

Trenitalia is a website that shows you the trending topics of the moment, accompanied by a series of graphs showing how long they lasted, where they were most successful, and how they evolved by hours. The trending topics can be consulted by date, continent, and country. It is a straightforward but helpful tool if you need to know today’s trending topic, how it evolves and in which region it is most commented, in a more primitive way.

Hashtags

We already talked about hashtags and how useful they can be, but did you know that they are essential to understanding the trending topic of the day? As we mentioned, a successful hashtag can be so widely used that it can even become today’s trending topic, which is a great success for us. And what is the best way to know if our hashtag is working? Easy: hashtags.org, which allows us to search for hashtags in real-time. In addition, it accompanies this search with a graph showing the activity associated with it by hours. A perfect website if we are interested in monitoring hashtags to plan the best possible strategy.

What is today's trending topic Five tools to find out

Real-Time Geolocated Tweets

In Real-Time Geolocated Tweets, we are placed on a Google Maps world map to see the tweets written around the world, and we can select the geographic area that interests us. Although it does not locate today’s trending topic as such, by showing us tweets in real-time in different regions around the globe, we will be able to identify a possible trending topic today. Trending topics are the topics of the moment on Twitter and tell us what is not only the news of interest but also brands, companies, users, and everything that makes enough noise for everyone to talk about it.

Trendsmap

Trendsmap is one of the best-known and most used tools for monitoring trending topics, and not without reason. This website is a map of global trends that shows trending topics worldwide, nationally or locally, depending on the user’s preferred location and the tweets of users participating in the conversation, supported by Google Maps. The user also can know the most relevant trending topics by location. Trend maps only take into account the trending topics of the last week (even offering weekly tops) and monitor them in real-time so that the user can locate the most relevant ones and get rid of trends that are not that interesting. Along with the search, a graph is offered with the evolution of today’s trending topic in real-time—an indispensable tool for locating hot topics in specific areas to organize the best strategy in social networks.

What is today's trending topic Five tools to find out

PeopleBrowsr was born to rival other tools focused on making life easier on Twitter, such as Hootsuite or TweetDeck. Still, it has successfully evolved and is now a powerful tool that allows companies to get the most out of social networks. They created the efficient Kred, with which users can measure their influence on social networks such as Twitter, Facebook, or even LinkedIn, and absorbed the platform for users and brands Empire Avenue. PeopleBrowsr is not free, and the subscription cost is somewhat high. Still, it is focused on companies worth paying for it, as it allows the monitoring and management of all the company’s networks dynamically and straightforwardly. And within this monitoring is Twitter, of course, and its trending topics section. With people’s browsers, today’s trending topics will be visually organized. The rest of the hot topics of the moment will be managed with greater ease, speed, and accuracy—a handy and recommended tool for professionals who want to get the most out of social networks.

What is today's trending topic Five tools to find out

As we can see, the tools for monitoring trends are rich and varied and offer endless possibilities to help us shape a strategy around today’s trending topic or even be the ones to shape the movements of the moment. In all these ever-changing and dynamic social networks, we have to be aware of everything that is happening as soon as possible, not just to be the first but to show users that we are active, that we radiate energy and that they can count on us to keep them up to date. So venture to know these five tools in depth to boost your social networks to the maximum and leave us a comment telling us what you think, what advantages and disadvantages you find in them, and which one is your favorite. And if you know of another good tool of this nature but we haven’t mentioned it, share it with us!

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