TWITTER MARKETING ACTIONS YOU CAN DO YOURSELF

TWITTER MARKETING ACTIONS YOU CAN DO YOURSELF

Have you ever thought about carrying out marketing actions on Twitter to promote your blog or business?

If you haven’t, I invite you to at least take a look at this article and assess whether Twitter is a tool that should be in your marketing arsenal or not.

FOCUS YOUR MARKETING ACTIONS ON TWITTER

Twitter is often considered just a social networking tool, which it is, but you can also carry out marketing actions on Twitter for your business. Remember that Twitter is like a conversation, so don’t think of this tool as a one-way street. You should be a good listener and listen to what others tell you.

First of all, Twitter is free, and so are many apps developed to manage it. I use Hootsuite, but there are many others. This is an exciting aspect of any marketing tool you will use, especially if you are a solo entrepreneur like me. So it’s worth taking advantage of it.

Here are some tips on how to do marketing with Twitter…Remember that Twitter is like a conversation, so don’t think of this tool as a one-way street. You should be a good listener and listen to what others tell you.

TWITTER MARKETING ACTIONS YOU CAN DO YOURSELF

WHAT ARE YOU GOING TO TWITTER?

By using Twitter as a marketing tool, you can offer relevant information to promote your business.

Carrying out marketing actions on Twitter is an excellent exercise in mental gymnastics since you must concentrate your message on 140 characters. Remember that Twitter is like a conversation, so don’t think of this tool as a one-way street. You should be a good listener and listen to what others tell you.

What can you tweet?

Links: You can use Twitter to let your audience know a link to an article of yours or some news in line with your business. You can also use this channel to promote third-party products if you are doing affiliate marketing.

Find a job: Whether you’re looking for a job or looking for clients, you may find what you’re looking for by researching Twitter. Or it is also possible that by promoting your business, someone will find the solution to their problems in you.

News and events: You can inform your audience about upcoming news and events and tweet them in real-time. Twitter is a very dynamic channel, and sometimes news arrives sooner through this channel than through traditional media.

Sales: One of the marketing actions on Twitter is to drive traffic to your blog or website, but you can also take advantage of this tool as a sales channel. The possibilities are enormous: tweet offers, discounts, news, coupons… And the good thing is that if the request is exciting, it is easy to visualize quickly.

TWITTER MARKETING ACTIONS YOU CAN DO YOURSELF

There are many possibilities and types of marketing actions on Twitter, not only those I have mentioned. Of course, always think about adding value to your audience: first, give a lot and then ask for a little.

I liked this infographic that illustrates how the structure of the perfect tweet should be:

Source: Neomobile – How To Create A Perfect Tweet

WHAT NOT TO DO

If you want to use Twitter as a marketing tool, avoid spamming. It’s a waste of time and will only drive your potential customers away from you. And far away.

Spam is useless or uninteresting information. We can also consider spamming the advertising of products and services of dubious quality.

Always ask yourself this question: What value does this tweet offer to my audience? If the answer is ZERO, have a relaxing cup of latte and see if you can come up with another tweet that is more interesting to your followers.

Remember that Twitter is like a conversation, so don’t think of this tool as a one-way street. You should be a good listener and listen to what others tell you.

TWITTER MARKETING ACTIONS YOU CAN DO YOURSELF

And you, what Twitter marketing actions are you carrying out? Which ones do you plan to put into practice from now on? Twitter is often considered just a social networking tool, which it is, but you can also carry out marketing actions on Twitter for your business.

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