10 tips for mastering influence on TikTok: A guide for influencers

10 tips for mastering influence on TikTok: A guide for influencers

When you’re an influencer, it’s almost second nature to post videos of yourself singing or rapping to your thousands of loyal followers. But what about the times when you’re not the star of the show? It’s natural to feel nervous or insecure about posting a video of yourself in hopes that your followers will like or share it. It’s no secret that a large portion of TikTok’s audience follows inspirational and charismatic influencers. That’s why many creators now use their accounts as a way to practice their craft, create inspiring content or just have fun. But, as with any other art form, you need to know how to practice and hone your skills to become an expert.

10 tips for mastering influence on TikTok: A guide for influencers

If you’re looking to grow your channel on TikTok, here are 10 tips to help you get started.
Create content specific to your channel

One of the first things you’ll learn when you start exploring TikTok is that there are many different types of channels. Some of them focus on beauty, fashion or fitness. Others may feature music, vlogging or creative content. The important thing is to choose a channel that matches your interests and that your audience will enjoy.

Make videos that teach, inform or inspire.

Videos that are too personal or gossipy will definitely not be successful on TikTok. The platform is primarily for fun, but also for sharing knowledge and ideas. You can create your own playlist of educational and informative videos, which can increase your audience by thousands.

Be authentic and transparent

Always be yourself. Don’t try to be something you’re not. If you’re not a comedian, don’t try to be one in your videos. Instead, bring your personality and authenticity to the platform, and you’ll find an audience that likes what you like.

Have a strong presence

It’s very important to post multiple videos every day, every day! One of the keys to understanding TikTok is that you need to post en masse, and quantity counts. Take the time to respond to a few comments and interact with your users, like responding to comments on a video. Everything has been done to help you build strong relationships with the community.

Detecting trends and viral content

TikTok trends are a great way to grow quickly and become an influencer in your niche. In fact, if you come across the right content trending at the right time, you can immediately see your video become popular among other videos and increase your visibility!

Share your TikTok account on your other social networks

10 tips for mastering influence on TikTok: A guide for influencers

To grow your audience on TikTok, share your videos on other social platforms like Twitter, Facebook, Snapchat or YouTube. This can help you expand your reach and get more people to watch your videos.

Become a blacksmith by forging.

To become a blacksmith, you must understand the properties of iron. You also need to understand how to heat it and hammer it to create tools. The same goes for your videos. You need to know your medium, you need to understand how to create content that resonates with your fans, and you need to hammer it into the minds of your viewers. Therefore, research your instagram account for example, understand the essential elements that make up your content and create a plan. Then, launch into your videos like you’re making a piece of iron and forge the vision you have for your TikTok channel.

Track and analyze your performance

As you grow your channel, it’s important to track your performance and see where you can improve. Look at the number of views, likes, and comments and see where you are falling short. Once you’ve identified an area for improvement, it’s time to analyze the performance of one of your videos. Did your video get views, likes or comments? Great! Now see how many of these actions your video received. If that number is low, think about what you could have done differently. Now look at other videos you have on the same topic and see how they perform. Which videos are getting the most views, likes or comments? Which ones are your favorites? Once you’ve identified your best performing videos, it’s time to work on new, higher quality content.

Improve your camera and editing skills.

10 tips for mastering influence on TikTok: A guide for influencers

As your channels grow, you’ll find yourself shooting videos in different locations. You may even find yourself shooting videos in front of a green screen or using a set. As your videos become more professional, it is important that you are able to perform well in front of the camera. This means having the skills to use different cameras and lighting equipment, as well as editing your videos together.

Don’t be afraid to ask for feedback.

As you develop your channel, you will inevitably encounter people who are not fans of your content. You’ll also find creators who have more followers than you yet have content similar to yours. These feelings can hurt. However, it’s important to remember that not everyone will like your content. This is a reality you have to accept. If someone hates your videos, simply ignore them. That person may just be irritated because they aren’t getting the views or comments they think they deserve on their end!


There is nothing more rewarding than earning the trust and appreciation of your followers. Whether you’re an influencer or just starting out, earning the right to be heard and followed is a challenge. However, with a little effort and practice, you can become a powerful and efficent creator that audiences can’t help but love.

Getting started with TikTok is easy. And the best part? You don’t need any special skills or a large following to start posting. All you need is a smartphone and if you have an Instagram account it will be easy to let your community know you are on TikTok. So, are you ready to master TikTok? Get to your journey and be ready for an amazing adventure!

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